The 2011 International Indian Film Academy Awards are bringing the excitement of Bollywood to Toronto this June 23rd to 25th and the buzz for this extraordinary awards show is at a fevered pitch. The glitz and glamour of the popular Hindi cinema industry is set to take over Toronto and you won’t want to be left out – here’s the definitive insider’s guide to IIFA 2011 to keep you in the know.
This year marks the 12th year of the International Indian Film Academy Awards, and the first time this awards ceremony will be in North America. Seeking to promote Indian cinema all over the world, the Academy chooses a different international city to host the IIFA Awards each year. Having celebrated its inaugural year in London, IIFA has since traveled to exotic locations like Malaysia, Dubai, Thailand and most recently, Colombo. With over a million people from the South Asian community calling Canada home, Toronto could not have been a more perfect choice for the2011 IIFA Awards.
An enormous, extravagant three day affair like the IIFA Awards doesn’t come without its controversy or confusion, and despite being only a week away, many stars’ attendance at IIFA 2011 remains a mystery, yet the discussion and debate surrounding their attendance is deafening. Social networking sites likeTwitter and Facebook are alive with millions of Bollywood fans speculating as to who will show up and when; the rumors are understandably endless.
Read the full article on The Huffington Post.
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